Tuesday, July 6, 2010

Invention of the Week: Chia Cereal

In an age of super grains, wouldn't the flavor of the moment, the hottest of them all, be Salvia Hispanica L?

Better known as chia.

So, why is it I walk down the cereal aisle in the health food store without finding a cold cereal made from chia? I find amaranth, spelt, millet, quinoa, kamat and khorasan wheat all present and accounted for.

But, no chia.

Whether the grain doesn't adapt to cereal, or whether it is just that no one has yet got around to making a chia cereal, I do not know.

For it would seem a ready market awaits whoever might take up this idea, producing chia cereal. That, then, is the invention of the week.

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